Smile to Reward Excellence in Public Sector with New Campaign


Smile to Reward Excellence in Public Sector with New Campaign

Chigozie Amadi

Smile Communications, the leading 4GLTE telecommunications company, has announced a new campaign tagged #SmileSalutes, aimed at recognising and rewarding excellence among workers and teams within the public sector in Nigeria.

The #SmileSalutes campaign is a testament to Smile Communications’ commitment to supporting and acknowledging the hard work and dedication of public officers who strive to make a positive impact on society. Through this initiative, Smile Communications aims to encourage ordinary citizens to nominate deserving public officers or teams for their outstanding contributions to their communities.

Giving details of how the campaign works, the telecoms company, in a statement, said individuals could nominate any hardworking public officer or team within Nigeria by simply posting their nomination on social media platforms such as Instagram (IG), X and Facebook (FB) using the hashtag #SmileSalutes. Additionally, nominees are encouraged to rally support from their networks, including friends and associates, who can show their appreciation by engaging with the nomination post through likes, comments, shares, and other interactions.

Head of Marketing Operations at Smile Communications, Goke Olaleye, said: “We are excited to launch the #SmileSalutes campaign to shine a spotlight on the remarkable work being done by public officers and teams across Nigeria,” said “Through this initiative, we hope to inspire a culture of excellence and appreciation within the public sector while fostering positive relationships between citizens and government officials.”